Google

Brand Strategy

I collaborated with Google and Jameson Irish Whisky’s agency of record to develop a comprehensive campaign strategy and direction for their latest collaboration, The Jameson Bar.

Creative Production

I developed a series of creative assets based on the brand strategy for a Q4 Holiday Campaign that were utilized across all major marketing channels.

Brand Marketing

The campaign I developed and distributed to our audience of over 500,000 active users helped to position the collaboration as a unique and desirable experience, resulting in brand growth for both Google and Jameson.

Overhead view of a hand holding a glass with an orange peel, a bottle of liquor, a smart speaker, an orange, a metal spoon, and various ingredients on a wooden surface.
Person pouring liquid through a strainer into a glass with ice, beside a bottle of Jameson Black Barrel, a jigger, and a small bottle of cranberry syrup.
Person pouring whiskey into a jigger on a table with cocktail ingredients and tools, including a citrus fruit and shaker.